The 3 assignments of this course will be parts of a project, which aims to study the four basic elements of strategic management of the company ‘X’ from your choice.

The 3 assignments of this course will be parts of a project, which aims to study the four basic elements of strategic management of the company ‘X’ from your choice. It is structured as follow:

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  • Part 1Assignment 1= Environmental scanning & strategy formulation.
  • Part 2: Assignment 2= Strategy implementation.
  • Part 3: Assignment 3= Evaluation and control. 
  • It is a company from your choice; 
  • From real national or international market;
  • It is publicly traded company;
  • Produces and commercializes more than one product;
  • Sufficient information about the strategies of the company, its functions and product lines are available;
  • This company should have at least one partnership with other company (es) (alliances, joint venture, arrangement…).

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