– In today’s technological world, what should retailers do to bring customers into their stores and build customer loyalty?

Instructions: After reading this weeks material, address the following:

– In today’s technological world, what should retailers do to bring customers into their stores and build customer loyalty?

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– What marketing strategies, such as social media, promotions, advertising, marketing, etc should they use to reach customers? Explain your answer.

MODEL ANSWER

It is the desire of every retail organization to undertake everything possible to xxx customers as well as maintain their loyalty. Technology has a xxx role to play in as far as attracting and maintaining xxx loyalty is concerned. Technology can be used make quality products that can meet the xxx of customers. No customer wishes to have xxx that off their desires and xxx are that they will always scout around to find products that can meet their needs. It is therefore important that retail organizations utilize available technologies to come up with xxx of good quality. Technology can also be essential in research and production. It is no longer tenable for a retail xxx to undertake its operations without research. Technology makes it easy for xxx to be undertaken to analyze market trends as well as what makes a customer more loyal. It is also important to mention that technology can be used to undertake xxx through various online platforms including xxx media. There are different xxx strategies that retailers can utilize to reach their target market. For instance, the current technological advancements have made it possible for retailers to use platforms such as Facebook…

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