Agave Luxury

Develop one marketing concept direction, with a distinct headline or headline system, copy direction, and overall look and feel. For each concept, present three print ads and two collateral pieces (business card, Stationary) include a rationale that explains the thinking behind the concept and how it will appeal to the target audience.

Please see attached (for logo) assignment is a luxury Apartment area in Santa Monica, CA. the luxury apartment (Agave) is temporary housing for corporate travelers.

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