Create a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic plan.

Throughout this course, you have been using different analysis strategies to determine best practices for developing your business plan. It’s time to develop a strategic plan that will help you determine where your business is now, where you want to take it, and how you will get there. Your strategic plan will help you implement and manage the strategic direction of your company. Additionally, you will communicate the direction of your company to stakeholders.

Develop a strategic plan for the company you have used throughout this course and share it with stakeholders.

Create a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic plan. Address the following in your presentation: 

• An introduction with mission and vision statements
• Core values, ethics, and social responsibility principles
• Analysis of the company:
• Internal environment (e.g. strengths and weaknesses related to resources, trademarks, patents, copyrights, or current processes)
• External environment (e.g. opportunities and threats related to market trends, economic trends, demographics, or regulations)
• An evaluation of the internal and external environment’s impact on achieving the company strategy
• Create a strategic objective for the company.
• Create short- and long-term goals for achieving the company’s strategic plan.
• Determine methods for collecting data and measuring the success of the strategic plan.

Include APA-formatted in-text citations and a reference page.

Cite at least 3 peer-reviewed documents. Note: You may include your textbook as 1 of the sources.

Solution

Thank you for the opportunity to help you develop a strategic plan for your company. Here is a possible outline for a 10- to 15-slide presentation for key stakeholders to solicit their approval of your strategic plan:

1. Introduction

• Mission statement: A concise statement of the purpose and goal of the company, describing what it does and why it exists.
• Vision statement: A statement of the long-term aspirations and direction of the company, describing what it wants to become in the future.

2. Core values, ethics, and social responsibility principles

• Core values: The fundamental beliefs and guiding principles that shape the culture and behavior of the company.
• Ethics: The principles and standards that guide the company’s decision-making…Order a customized and more comprehensive answer here
• Social responsibility: The commitment of the company to contribute to the well-being of the communities and the environment in which it operates.

3. Analysis of the company

• Internal environment: A review of the strengths and weaknesses of the company, related to resources, trademarks, patents, copyrights, or current processes.
• External environment: An assessment of the opportunities and threats facing the company, related to market trends, economic trends, demographics, or regulations.

4. Impact of the internal and external environment on achieving the company strategy

• An analysis of how the internal and external environment can support or hinder the achievement of the company strategy, and how the company can leverage its strengths and address its …Order a customized and more comprehensive answer here

5. Strategic objective for the company

• A clear, measurable, and achievable goal that the company aims to achieve through its strategic plan, aligned with its mission and vision and reflecting the internal and external environment.

6. Short- and long-term goals for achieving the company’s strategic plan

• A set of specific and time-bound goals that the company will pursue in the short term (e.g. within the next year) and in the long term (e.g. within the next 5-10 years) to move towards the strategic objective…Order a customized and more comprehensive answer here

7. Methods for collecting data and measuring the success of the strategic plan

• The tools and techniques that the company will use to collect and analyze data on its performance, progress, and impact, and to evaluate the effectiveness and efficiency of its strategic plan.

In terms of peer-reviewed sources, you can consider citing the following:

• Kotler, P., & Keller, K. L. (2012). Marketing management (14th ed.). Upper Saddle River, NJ: Pearson Education. [Textbook]
• Porter, M. E. (2008). The five competitive forces that shape strategy. Harvard Business Review, 86(1), 78-93.
• Johnson, G., Scholes, K., & Whittington, R. (2008). Exploring strategy: Text and cases (9th ed.). Harlow, UK: Pearson Education.

I hope this outline and these references are helpful to you as you develop your strategic plan and presentation. If you have any questions or need further assistance, please don’t hesitate…Order a customized and more comprehensive answer here