ESSAY : What are the factors that impact usability?

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What are the factors that impact usability? For example, do you think demographic factors are important? Use examples to explain your point of view.

Why do you think usability is important? Use examples (both personal and from the readings) to explain your point of view.

Readings: Please see the attached documents

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1. Were you aware of this case study before the start of the Communication Ethics in Action course? If so, how did you find out about it?
2. Review the codes of conduct from the Public Relations Society of America and American Association for Public Opinion Research. Then identify at least 1 value or principle from each document that has not been observed in this case study (thus you should discuss a minimum of 2 values). Cite as appropriate.
3. How likely is a similar situation to happen in the communication profession again? For what reasons?
4. How likely is a similar situation to happen in your organization in the future? For what reasons?
5. How likely are you to encounter a similar situation as a communication professional? For what reasons?
Reference: https://youtu.be/bMdjN7RRRmw

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Fashion Nova
Choose a well-known brand (Fashion Nova). Identify their primary customer – describe who this person is. What does this person want from the brand? In what ways does the brand meet their needs, and how does the brand communicate this? In what ways does the brand fail to meet their needs, and what steps could they take to improve this?

SAMPLE SOLUTION

Essay Questions
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Usability refers to a relatively complex concept due to human beings’ complexity, as well as the actual product or platform features (Weichbroth, 2020). Various factors impact usability. For instance, the effectiveness of color choice impacts the usability of the web design for color-blind individuals.
According to Sparks (2019), individuals with a deficiency of color vision or color blindness fail to access websites because of the poor design choice and color. At the same time, demographic factors are important because they influence the rate of user satisfaction. As explored by Dianat et al. (2019), user satisfaction of a website is a major factor depending on the number of users (demographic), and its functionality….